Sand.ai has raised 200 million yuan in a new A+ round, bringing its total funding in the past 10 months to 300 million yuan and formally putting the video-model developer into unicorn territory.
Sand.ai raises 200 million yuan in A+ round
The deal matters because it shows capital is still flowing toward the most compute-intensive end of artificial intelligence: foundation models for video generation. Unlike many application-layer AI startups, Sand.ai is spending on model training, inference infrastructure and global expansion at a time when investors are increasingly focused on whether generative AI can move from demos to production-grade products with defensible economics.
The round drew a mix of industrial capital, yuan and dollar funds, and state-backed investors, underscoring both the commercial and strategic interest in China’s AI stack. Basestone Capital and Nettrix Technology co-led the financing, while Shanghai-backed Pudong Venture Capital joined alongside Jeneration Capital, Guofu Innovation, Panlin Capital and East Money Securities-affiliated investors. Existing backers including Genesis Capital, Huaye Tiancheng and CAS Star also increased their stakes.
That composition is important. It suggests Sand.ai is not being funded purely as a speculative venture bet, but as part of a broader push to build domestic capacity in frontier AI models, especially in video. For Chinese investors, the appeal is a company that can pair open-source model releases with enterprise and creator-facing products. For state-linked investors, it aligns with the policy objective of strengthening local AI infrastructure and reducing dependence on foreign model ecosystems.
Sand.ai has tried to differentiate itself through architecture rather than marketing. The company said its next-generation MAGI-2 video foundation model, based on a larger mixture-of-experts design, will be released soon. It has already published MAGI-1, a autoregressive video model, and MagiHuman, a unified transformer for text, image and audio. In August, it open-sourced MAGI-2 Preview and said it was the first team to scale video generation to a 100-billion-parameter class model while releasing weights publicly.
The technical pitch is straightforward: more capable video generation without runaway inference costs. Sand.ai said a distilled version of MAGI-2 can generate 10 seconds of 1080p video at a cost of 0.5 yuan, a figure that, if sustainable at scale, could help close the gap between headline model quality and practical commercial deployment. In a market where compute bills often determine whether AI businesses can eventually generate margin, lower unit costs matter as much as model quality.
Investors appear to be betting that this combination of open-source credibility, engineering efficiency and productization can translate into revenue. Sand.ai’s VidMuse product reportedly surpassed a 10 million dollar annualized revenue run rate within two months of launch, a sign that demand exists beyond research labs. That offers a bull case for investors: if the company can convert model performance into a broader developer ecosystem and paid creative tools, it could become one of the few independent Chinese video-model platforms with both technical prestige and commercial traction.
The bear case is that the economics remain punishing. Video models are more expensive to train and serve than text models, competition is intensifying globally, and open-source leadership does not automatically translate into durable pricing power. Sand.ai will also face pressure to keep pace with rapidly evolving rivals in the U.S. and China, where foundation-model spending remains concentrated among the best-capitalized players.
For investors, the message is that China’s AI funding market is still willing to reward companies tackling the hardest part of generative AI, not just the fastest-to-monetize layer. The presence of industrial buyers, provincial capital and repeat venture backers suggests confidence that video AI is moving from novelty to infrastructure. The next test will be whether Sand.ai’s forthcoming MAGI-2 release can strengthen adoption enough to justify the valuation reset that comes with unicorn status.
| Entity | Gains | Losses |
|---|---|---|
| Sand.ai | ▲More capital for model buildout | ▼Higher pressure to execute |
| Backers and new investors | ▲Access to frontier AI upside | ▼Exposure to compute-heavy risk |
| Chinese AI ecosystem | ▲Stronger domestic video model capacity | ▼More intense competition for talent and capital |
| Global rivals | ▲Incentive for faster innovation | ▼Loss of edge if Sand.ai scales efficiently |

